Investment Criteria

Purpose-led entrepreneurs with a deep commitment to sustainability and a compelling personal mission.
Strong domain expertise or lived experience in the sector they’re tackling.
Resilience and coachability, as WH4 will invest time mentoring alongside capital.
Clear long-term vision for both environmental and social impact.

Early-stage with MVP or prototype in place or near completion.
Clear problem-solution fit with potential to scale across markets or verticals.
Business models that promote circularity, regeneration, decarbonisation, or resource efficiency.
Lean and agile teams that can operate with minimal resources and show early traction.

Tangible environmental or social benefits, aligned with UN SDGs or similar frameworks.
Quantifiable impact metrics or KPIs (e.g. carbon saved, water reduced, lives improved).
Long-term alignment with WH4 values – innovation for planet and people.
Openness to WH4’s active involvement through mentorship, networks, and strategic support.

Investing in Tomorrow